Honor of Kings 2025 Revenue: $895M H1 to $200M Peaks

H1 2025 >$895M (avg $149M/month), June $143.3M, Oct $134.3M (avg $130-150M), project $2.5B+ annual to $200M monthly peaks. China 98-99% iOS, global MAU 260M, DAU 139M (10th anniv). Drivers: KPL finals Nov 8, expansions.

Introduction to Honor of Kings 2025 Revenue Outlook

Hitting That $200M Monthly Mark

Picture this: Honor of Kings gunning for $200M a month in 2025. We're talking H1 already topping $895M—June alone pulled $143.3M, snagging the global #1 spot. October clocked $134.3M, with 98% from China iOS. Projections? Easily $2.5B+ for the year, fueled by Tencent's Q3 games revenue jumping +23%.

June crushed Whiteout Survival's $127M and Last War's $126.4M. October? Beat Roblox at $118.8M. Smart plays here: keep an eye on AppMagic for monthly drops, stack up against rivals, and ramp spending around big anniversaries.

The Backstory and That Steady Climb

Flash back—2024 raked in $2.6B, up from 2023's $1.47B. Lifetime haul? A whopping $18.66B, 99% from China. From 2022's $1.65B to 2024's $2.6B, that's a +57% leap. Tencent's Q2 domestic games hit 40.4B yuan, +17%.

China's H1 gaming scene? 168B yuan, up 14%, with MOBAs claiming 20.4% share. (Editor's note: MOBAs like HoK own that slice because they're sticky—daily grinds pay off big.) Dig into 2024's peaks over $1B, then forecast off Q3's +23%.

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Detailed Monthly Revenue Breakdown for 2025

Q1 Projections: Events Lighting the Fuse

H1's >$895M points to Q1 at $400-450M. MOBAs hold 20.4% of China's H1 mobile pie (125.3B yuan). HoK outpaced Last War's full H1 $895M.

Break it down: avg $149M/month sets the baseline. Watch Jan 31 China data. Stock up on events—they're gold.

Q2: Esports Heat and Mid-Year Fireworks

June's $143.3M ruled #1, including $13M from the US. Tencent Q2 domestic +17%. Pokemon GO lagged at $62.6M (8th place), Kingshot $37.2M.

Smashed Whiteout's $127M. Priorities? Lean into Q2 esports. Track US traction. Bump forecasts with that +17%.

Q3: Eyes on Global Push

October's $134.3M rode the 10th anniversary wave, DAU at 13.9M. Tencent Q3 +23%, intl up 43%. Global MAU 260M; Google Play hit 8.5M MAU by Nov, +17.5% MoM.

Sep-Oct MAU jumped 6.0M to 7.3M. Track those spikes. Hit anniversary events hard. Avg $140M feels right.

Q4: Holidays and KPL Madness

Expect $150-200M/month. KPL finals Nov 8? 62K attendees, tickets gone in 12 seconds. China DAU 139M in Oct, 3-month MAU 12.4M.

Eye KPL boosts. Budget for holiday IAP spikes. Stick to the projections—they hold up.

Key Revenue Streams Driving $200M

China iOS dominates at 98% (Oct $134.3M). #1 iOS in 2024 with $1856M; global Android downloads 11.9x iOS. Lifetime $18.66B, H1 leader.

Lock on iOS. Watch MOBA's $19B share. Milk those events.

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Global Growth Factors in 2025

China Still Calling the Shots

98-99% revenue—June's $143.3M total included just $13M US. H1 mobile 125.3B yuan, 679M players (+0.72%). Tencent VAS Q3 +16% to 95.9B RMB; MOBAs 20.4% share, DAU 139M.

Optimize China servers. Monitor DAU. Bask in top-5 worldwide glory.

Hotspots Beyond Borders

Global launch June 2024: 50M+ Google Play downloads. 2025 MAU at 6.4M, projecting 12.4M. +17.6% monthly growth; iOS engagement 24.7%, GP DAU 750K-1.2M.

Myanmar buzzing at 100 interest, Philippines 83. Android MAU 4.5M-7.5M. Target NA/Europe. Ride Android waves. Drop localized content.

Regional Revenue Comparison

Asia-Pacific Crush vs. NA Sparks

Asia (China 98%) towers over US's $13M June haul. Tencent intl Q2 +35% to 18.8B yuan. China owns 99% lifetime, H1 lead.

Pull AppMagic country breakdowns. Double down on APAC. Eye overseas at $9.5B+11%.

Europe and LATAM Upside

Expansions hit Middle East/NA/Europe/Japan in 2024. Global MAU 260M, GP Nov 8.5M (+17.5% MoM).

Track regional DAU. Dive into those markets. Growth's brewing.

Player Metrics Influencing Revenue

ARPU and LTV in the Spotlight

China DAU 139M, global MAU 260M, Oct anniv DAU 13.9M. Global GP players 155K-380K; ARPU fuels $130-150M months.

Pump LTV with daily play. Track MAU/DAU ratios. Spot whale surges.

DAU/MAU Ties That Bind Revenue

China Oct DAU 139M, global Android 750K-1.2M, Aug 2024 MAU peak 12.6M. iOS DAU 76.6K-123.3K—aim 16-25% engagement.

Use ratios for sharp forecasts. Link 'em to $200M goals. (Ever wonder why DAU spikes predict IAP floods? Data doesn't lie.)

Esports and Events Revenue Impact

KPL and Global Throwdowns

KPL finals Nov 8 2025: 62K packed in, tickets vaporized in 12s, 10th anniv DAU 139M. Ties right to Q3's +23%.

Jump in KPL. Watch IAP explosions. Measure the lift.

Sponsorship Goldmine

Tencent's evergreen push, esports DAU records, Honor of Kings: World in spring 2026.

Follow KPL site. Grind tournaments. Predict those peaks.

Challenges and Risks to Projections

Saturation Squeeze in China?

679M gamers there—risky, even with stable $134M Oct and YoY +4.9% market.

Diversify global. Monitor saturation. Hedge bets.

MOBAs Circling Like Sharks

H1 >$895M edges Whiteout's $834M; leads Last War/Whiteout. (Data shows HoK's edge holds—for now, my call.)

Compare monthly ranks. Hammer events. Track PUBG-style parallels.

Future Implications for Players and Community

Revenue Fueling Fresh Drops

$2.5B+ bankrolls spring 2026 World, +35% intl Q2.

Anticipate hero updates. Jump on new features. Balance that revenue flow.

FAQ: Honor of Kings Revenue Trends 2025

What is the projected monthly revenue for Honor of Kings in 2025?
Averages $130-150M (June $143.3M, Oct $134.3M), H1 $149M/month, annual $2.5B+ to $200M peaks.

How has Honor of Kings revenue grown year-over-year?
2024 $2.6B from 2023 $1.47B (+77%); 2025 H1 >$895M, Tencent Q3 games +23%.

Which regions contribute most to Honor of Kings earnings?
China 98-99% iOS, US $13M June; global 260M MAU expansions.

What are the main drivers of Honor of Kings global growth in 2025?
10th anniv 139M DAU, KPL Nov 8, MAU 12.4M project, GP +17.5% MoM.

How does esports impact Honor of Kings financials?
KPL 62K attendees boost Q4; Q3 +23%, DAU records.

Will Honor of Kings hit $200M monthly in 2025?
H1 avg, events support; consistent $130-150M with growth.